Notes on traffic, growth and audience trends.
I’m the Digital Director at Dazed Media, where I oversee the development and growth of Dazed, AnOther and NOWNESS. I also write CTRL + ALT + DELETE, a free newsletter about traffic and audience trends.
Previously, I was the Acting Editor-in-Chief of HuffPost UK and steered its 40-person newsroom through the Covid pandemic, global civil rights movement and the early stages of the site’s acquisition by BuzzFeed in late 2020. I was also Executive Editor of Audience Development and responsible for social media, search engine optimisation, data in the newsroom and audience growth.
Before that, I was based in New York with The Guardian as Deputy and then Head of Audience Development for a number of years, including the Trump presidency. I held similar roles in the London newsroom too.
A few other headlines: